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Selling Ocean Wise Recommended Seafood

As a restaurant, supplier, or retailer of seafood products you can play an essential role in restoring the ocean by guiding your customers towards sustainable seafood options. By doing so you can also demonstrate your commitment to sustainability, increase consumer trust and brand loyalty, and be a leader in your community and industry.

Ocean Wise makes it easy for you to buy Recommended seafood products and for your consumers to recognize the sustainable options. The Ocean Wise Seafood symbol on menus or packaging tells your customers that they are making the right seafood choice.

Become an Ocean Wise Seafood Partner

We work directly with our partners to make it easy for you to buy, and sell, ocean-friendly options.

Seafood Search

Search our database to see if the option you're considering if Recommended or Not Recommended.


Our scientists and education experts have developed a wide array of resources to help you learn about sustainable seafood practices.

Brand Guidelines

The Ocean Wise Seafood symbol makes it simple for you to buy and sell sustainable seafood. Our brand guidelines help ensure this is done in the best way possible.

Our Standards and Assessment

Our science team relies on a large collection of data to determine which options will be recognized as Ocean Wise Recommended. Our assessments are always evolving and each month we share an update on which species and catch conditions meet our criteria.

Join the mailing list

Subscribe to our newsletter to receive emails about events, news about ocean successes and issues, and opportunities to support us.

Help spread the word

Share this page on social media and help get the word out on ocean conservation